Complete Air™ Convertible Car Seat Featuring Revolutionary Side Impact Technology Available Now For Pre-Order Exclusively At Babies"R"Us

Beginning in August, New Car Seat from Safety 1st Available First in Toys“R”Us and Babies“R”Us Stores Nationwide and Online at Babiesrus.com/CompleteAir 

To help keep children safe when traveling and protect against side impact collisions, Dorel Juvenile Group, Inc., a division of Dorel Industries and the nation’s largest juvenile products manufacturer, has launched the Complete Air™ convertible car safety seat, which will be available exclusively at Toys“R”Us and Babies“R”Us beginning in August. The seat features Air Protect™, the most innovative and groundbreaking safety technology ever offered in a car seat, which was developed in conjunction with Kettering University’s renowned Crash Safety Center.

The Complete Air car seat with Air Protect is available for pre-order now in Babies“R”Us stores and online at Babiesrus.com/CompleteAir. 

The seat is especially important because side impact crashes have dramatically increased over the past two decades and are, today, the deadliest kind of crashes for children. According to the U.S. National Highway Traffic Safety Administration (NHTSA), the vast majority of these fatalities are due to head trauma.

Through the precise release of air, Air Protect compresses and shields children from side impact intrusion and immediately reduces crash forces where it’s needed most - around the child’s head. Additional features of the Complete Air convertible car seat include Safety 1st’s QuickFit™ Harness System and LATCH system with easy click-in and release for better installation, among other features. Offered in two designs, McKenna (black/gray) and Harvest (brown/orange), the seat can accommodate children 5 to 50 pounds - Rear-Facing for infants five-40 pounds and Front-Facing for toddlers 22-50 pounds.

To pre-order the Complete Air car seat with Air Protect or learn more about the revolutionary side impact technology, visit Babiesrus.com/CompleteAir.